Social Media Strategy & Setup That Builds a Strong Foundation
We help you define a winning social media presence from day one. Our strategy-first approach aligns your brand’s goals with the right channels, audience, and content — laying a strong digital foundation for sustainable growth.
We Solve Real Social Media Strategy Challenges
Clients usually face challenges like:
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No Clear Direction
Posting without a goal or plan leads to low ROI.
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Inconsistent Branding:
Mixed messages and visuals dilute your online identity.
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Audience Mismatch
Speaking to the wrong people on the wrong platform.
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No Competitive Edge
No idea what competitors are doing or how to differentiate.
All strategy setup development services under one umbrella
- Identify the right social media platforms for your brand and industry.
- Map out target audience personas, interests, and behaviors.
- Analyze trends, hashtags, and cultural patterns to shape messaging.
- Define content pillars for brand storytelling.
- Research your top competitors’ social media presence and strategies.
- Uncover content gaps and opportunities to stand out.
- Evaluate engagement rates, posting frequency, and ad strategies.
- Build a competitor-informed strategy tailored for your brand.
- Design branded templates for Instagram, Facebook, LinkedIn, etc.
- Set consistent color schemes, typography, and visual language.
- Write compelling bios, CTAs, and highlight covers.
- Setup business profiles, link-in-bio tools, and contact buttons.
- Plan out monthly content calendars with themes, formats, and goals.
- Define post types — carousels, reels, polls, infographics, etc.
- Align content with product launches, events, or seasonal trends.
- Pre-plan captions, hashtags, and post timings.
- Define measurable goals (reach, engagement, leads, conversions).
- Setup KPIs and platform-specific tracking systems.
- Implement tools like Meta Business Suite, Buffer, or Notion dashboards.
- Prepare for analytics tracking from day one.
- Setup Meta Business Manager, ad accounts, and payment methods.
- Install and verify Meta Pixel, LinkedIn Insight Tag, etc.
- Create custom and lookalike audiences for future targeting.
- Configure tracking for landing pages, conversions, and retargeting.
- Identify the right social media platforms for your brand and industry.
- Map out target audience personas, interests, and behaviors.
- Analyze trends, hashtags, and cultural patterns to shape messaging.
- Define content pillars for brand storytelling.
- Research your top competitors’ social media presence and strategies.
- Uncover content gaps and opportunities to stand out.
- Evaluate engagement rates, posting frequency, and ad strategies.
- Build a competitor-informed strategy tailored for your brand.
- Design branded templates for Instagram, Facebook, LinkedIn, etc.
- Set consistent color schemes, typography, and visual language.
- Write compelling bios, CTAs, and highlight covers.
- Setup business profiles, link-in-bio tools, and contact buttons.
- Plan out monthly content calendars with themes, formats, and goals.
- Define post types — carousels, reels, polls, infographics, etc.
- Align content with product launches, events, or seasonal trends.
- Pre-plan captions, hashtags, and post timings.
- Define measurable goals (reach, engagement, leads, conversions).
- Setup KPIs and platform-specific tracking systems.
- Implement tools like Meta Business Suite, Buffer, or Notion dashboards.
- Prepare for analytics tracking from day one.
- Setup Meta Business Manager, ad accounts, and payment methods.
- Install and verify Meta Pixel, LinkedIn Insight Tag, etc.
- Create custom and lookalike audiences for future targeting.
- Configure tracking for landing pages, conversions, and retargeting.
Tools & Platforms We Use
IT Solution Services